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Makeup Tips for all you Gorgeous Gals over 40!

I’ve recently been making up more and more beautiful women’s faces over the age of 40. By doing this, I’ve discovered that a lot of women have kept the same products and the EXACT same routines that they’ve always done for decades. Adapting your makeup and skin care routine to properly give them their most youthful appearance or what I like to call the “Glow Up” is essential. As you age your tastes change, you have to start dieting more because your body seems to hold on to that extra hot fudge Sunday you ate right?! Your clothing choices adapt, your sleeping patterns change... everything changes. So why hasn’t your skin care and makeup routine? As you get older, it’s all about finding that youthful glow of skin through makeup that your body has stopped naturally producing. Here are some of my favorite tips and tricks for anyone who is nearing 40 or older.

Skip the setting powder. You need to make sure your skin is looking dewy and youthful. Applying a setting powder can cause some of the powders to set between those beautiful laugh lines you’ve earned through the years making your skin look too matte and older.

Try these:

MakeSense Anti- Aging Foundation ($60)- it’s made with protective ingredients that help prevent damage to the skin and it’s packed with vitamins and minerals to keep your skin glowing and youthful.

MakeSense Pearlizer ($60)- This is youthful glow in a bottle. Pearlizer adds a luminous finish to any skin tone, which makes it perfect to add to your foundation or as a highlighter

When picking a foundation color once you’re over the age of 45 start looking at foundations that have a slight yellow undertone. It’s not totally universal but as you age the pallor of your skin becomes a bit different. Many mature women look better in a warmer shade of foundation.

Pro Tip:

Going a shade lighter than you would normally pick in your foundation will also aid to a more youthful appearance.

Invest in a cream based blush. Any powder based blush will become stuck in wrinkles and laugh lines if not blended out properly. A cream based blush not only lasts longer than powdered blush, it blends seamlessly to give you a nice airbrush finish.

Try:

BlushSense Cream Blush ($30)- this highly pigmented blush gives you the perfect natural looking and long-lasting color blend.

Eyes are the most important! As you get older, the skin around your eyes is the first to show age breakdown. This is because the skin around your eyes is very very thin, making it more susceptible to developing fine lines, wrinkles and crepey skin. Make sure to say YES! To eye cream. Find cream based eyeshadows as well. They will blend easier on the eyes and won’t settle into any fine lines.

Try these:

ShadowSense Matte Eyeshadows ($22)- the velvety matte finish of these cream to powder eyeshadows will not only blend amazingly on more mature eyes, but it contains the patented SenePlex© complex anti-aging properties.

SeneGence EyeCreme ($50)- This formula feels like silk going on. Made with soybean oil to improve hydration, Kukui Seed Oil to soothe the skin and Vitamin A to increase skins elasticity, this cream protects that delicate skin around your eyes and works to diminish fine lines and wrinkles. Tip. Put it in the refrigerator it feels heavenly in the morning.

Once you hit 30 your body stops producing collagen. Did you know that?! As a result you MUST keep hydrating. Your skin, just like your body craves moisture at all times.

Hyaluronic acid is the key! What is hyaluronic acid you ask? Well it’s a powerful moisture-binding ingredient that keeps skin plump, hydrated and looking youthful. Basically, you know how everyone is always talking about how soft babies skin is? Well, it’s because babies are born with very high levels of hyaluronic acid. As you age, your levels get lower and lower with the most significant loss of elasticity and hydration in the skin happening after the age of 40.

Surgeons or dermatologists can inject hyaluronic acid fillers into the skin for a more youthful appearance but I think the best way is to find a highly concentrated topical treatment.

Try this:

SeneGence Climate Control ($60)- Hydration in the purest form. It’s packed with Sodium Hyaluronate, Glucosamine HCl to help maintain elasticity and a ton of herbal oils and vitamins that aid in increasing moisture. You’ll want to basically bathe in it. I swear.

I hope you enjoyed some of these tips and tricks ladies. If you have any questions please let me know, I'd love to help you in any way I can. If you are local to Norfolk, VA, I'd love to have you over to my makeup studio and I'll give you a free makeover.

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